City-Mobil, a taxi aggregator, is closing an investment round in the total amount of US$ 35 million. Along with other investors, including Mail.Ru Group Limited, MegaFon will participate in this round through the purchase of shares from existing shareholders, as well as acquisition of new shares. MegaFon’s total investment in this project will amount to approximately US$ 14 million with the resulting ownership of up to 31%. MegaFon will not consolidate this stake.
CityMobil started as an off-line conventional Moscow taxi operator. Recently the company re-shaped its business model and moved online with over 65% of rides now being booked through a proprietary app.
Gevork Vermishyan, the Executive Director of MegaFon, commented: “We believe that this investment is a promising opportunity both financially and strategically. The ride-hailing market is developing very rapidly, and is ripe for a new wave of disruption by fast moving players with interesting ideas in technology and marketing. As a further step in the implementation of the Company’s digital strategy, we aim to expand the ecosystem of our digital services and products, and to create opportunities for our subscribers to explore new customer experiences. We believe that our subscribers will enjoy the convenience of using convenience of using this popular service, and that this new addition to our product offering will improve loyalty and increase the LTV of our subscribers. And at the same time this investment may provide additional ways to monetise our data traffic”.
Aram Arakelyan, founder and CEO of City-Mobil: “We are excited with the entry of such investors and very motivated by this trust. Vast expertise in online marketing, client service, operations and many other areas that our new investors may bring will give us a lot of support in our quest for building a new big national player”.
For More Information:
|Investors: Dmitry Kononov
Director for Investor Relations and M&A
|Tel: +7 926 200 firstname.lastname@example.org|
|Media: Yulia Dorokhina
Head of Media Relations
|Tel: +7 926 510 58 54||ydorokhina@Megafon.ru|
Notes to Editors
MegaFon PJSC is a leading Russian provider of integrated digital services, operating in all segments of the telecommunications markets in Russia, and in the Republics of Abkhazia, South Ossetia and Tajikistan. MegaFon is a recognized market leader in the provision of mobile data services, was the first operator in Russia to launch commercial operation of a third generation (3G) network and was the first operator in the world to launch commercial operation of an LTE-Advanced (4G) data network. In February 2017, MegaFon acquired a 15.2% equity interest (which represented 63.8% of the voting shares) in Mail.Ru, a leading company in the Russian-speaking internet market. MegaFon is traded on the Moscow Stock Exchange and the London Stock Exchange under the symbol MFON. Mail.Ru is traded on the London Stock Exchange under the symbol MAIL. Additional information about MegaFon and the products and services provided by the telecom segment can be found at http://www.megafon.ru and information related solely to Mail.Ru can be found at: https://corp.mail.ru/en/.
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